Intuit Labs Blog

Entrepreneurship, startups, products, tech & innovation culture

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Are You Measuring Value Metrics?

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The data you choose to measure to test the success of a project is very important. If you measure vanity metrics instead of measuring […]

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Emotional Strength Translates into Strong Leadership

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“No one cares how much you know until they know how much you care.” — Theodore Roosevelt Over the last decade there has been a huge […]

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Design Then Code

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Mike Rundle taught himself just about everything he knows. And because his background is in both design and programming, and building […]

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Intrapreneurs Ignite Internal Innovation

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Intrapreneurship was coined years before it became a “buzzword.” In fact, Gifford Pinchot III came up with the term in 1978 and Steve […]

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Empathy is Everything: 5 Ways to Connect With Your Customers

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“The great gift of human beings is that we have the power of empathy.” — Meryl Streep  From the boardroom to the […]

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The Future of Female Technologists

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Seventy four percent of middle school girls express interest in science, technology, engineering and math yet only four percent pursue […]

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What Makes You Special?

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What makes you think you’re special? Have you ever been asked this rhetorical question? A question like this usually comes as a […]

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A Marriage Made in Silicon Valley: A Marriage Made in Silicon Valley

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Data scientists can frequently run up against a wall from their legal department when they try to innovate based on sensitive customer […]

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Designing with Emotion Means Being Brave

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Emotional connections are two-way streets. Evoking real and meaningful emotion from our customers requires that we, as designers, […]

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Stop Sprinkling Emotion, Start Creating Magic and Meaning

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Amanda O’Grady is a design strategist at Intuit where she brings emotion into the design and development process to deliver product […]

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