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How to Delight Your Customers

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Launching a profitable service or product relies almost entirely on exceeding the needs of customers. Delighting the customer — aka outside-in innovation — not only helps startups set themselves apart from money-hungry competitors but it builds trust. Nobody embodies this idea quite like Walt Disney — an innovator known for creating an unparalleled customer-care philosophy. It was […]

Reaching Foreign Markets


Competitive companies stay that way for a reason — they strive for international expansion. It may only take months to allocate costs, recruit staff and install infrastructure to get the global ball rolling. However, mindsets move much more slowly. That’s when people like Lindsey Argalas step in. As vice president of international expansion, Argalas moved […]

Why Provocateurs Stimulate Real Business Growth

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I’ve met with mentors, coaches and advisors my entire life. It wasn’t until I met a provocateur that I realized the kind of impact one person could have on someone else’s professional career. A provocateur is essential in any innovator’s journey. They resemble a mentor — someone to ask questions to as you build your business — but are an entirely […]

Beating Bureaucracy Inspires Innovation

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Perhaps the biggest enemy of innovation within large companies is bureaucracy — the concentration of decision making in a top-down management structure. In bureaucratic organizations, employees aren’t empowered to come up with new ideas and try them out. Instead, ideas must run up the flagpole. Senior leaders must be influenced. Several managers need to be bought in.  A […]

Inside-Out Innovation

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See how you or your company can learn how to innovate using Lean Startup principles at Intuit’s Innovation Catalyst University — a two-day, hands-on course in everything Design for Delight. For the first time, the class is open to external individuals, leaders, teams, corporations and nonprofits and teaches participants to get out in the field, talk to real customers and use innovative […]

Intuit Supports Patent Reform Legislation


Intuit issued the following statement in support of a patent reform bill introduced today in the Senate called the Protecting American Talent and Entrepreneurship (PATENT) Act. It may be attributed to Per-Kristian (Kris) Halvorsen, senior vice president and chief innovation officer. “We are grateful to Chairman Grassley, ranking member Leahy and senators Cornyn, Schumer, Hatch, […]

Design: Art With a Purpose

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Artists create to relate and inspire. The most renowned works are those that establish the strongest emotional bond between the artist and their audience. The same is true for designers, however, they create with a message or idea in mind. Designers attempt to communicate something that already exists, for a purpose. It’s Senior Interaction Designer […]

End-to-End Innovation


Ever since she was a little girl Komal Bhatia dreamed of becoming an engineer. Inspired by her father — who studied at the most prestigious university in India — and eldest brother, Bhatia spent countless hours breaking toy robots and clocks, only to put them together again. Her work ethic, however, came from her mother, […]

SXSWi: Designing for Professional Users


Ben Judy designs software for “professionals” — anyone who does a job that requires a deep domain knowledge and a high level of skill. To share his knowledge, he and Alan Baumgarten, principal UX strategy lead at Sabre Airline Solutions, co-presented “Designing for Professional Users: A New UX Playbook” at South by Southwest Interactive. “Almost […]

Higher Education May Be Killing Entrepreneurial Thinking


Diana Kander, a successful entrepreneur and Senior Fellow at the Ewing Marion Kauffman Foundation, explains how higher education may be killing entrepreneurial thinking. The story below originally appeared on Kander’s blog and we’re republishing it as part of our partnership. I took part in a panel discussion on the subject of preparing our future workforce for entrepreneurial thinking at the […]

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